Usability Quote of the Day

May 23, 2012

There's something very odd going on here. If designers made completely unrealistic assumptions about the physical world when designing technology, then we would blame them (and likely sue them) for technical incompetence. Yet when they make grossly unrealistic assumptions about human nature... we don't blame the designers, we blame the unfortunate people who are just trying to do what the design requires. -- Kim Vicente, The Human Factor, p. 45.    (via interaction-design.org)

Wednesday, April 20, 2005

Turn Signals Are the Facial Expressions of Automobiles

Nature produces a varied assortment of creatures. One that has long fascinated me is the red-tailed baboon. You know, the one with the, umm, red-colored rear? All that color and display, but for what purpose? Well, looking at the rear end of some automobiles reminds me of looking at the rear end of some baboons.

Social cooperation requires signals, ways of letting others know one's actions and intentions. Moreover, it is useful to know reactions to actions: how do others perceive them? The most powerful method of signaling, of course, is through language. Emotions, especially the outward signaling of emotions, play equally important roles. Emotional and facial expressions are simple signal systems that allow us to communicate to others our own internal states. In fact, emotions can act as a communication medium within an individual, helping bridge the gap between internal, subconscious states and conscious ones.

As I study the interaction of people with technology, I am not happy with what I see. In some sense, you might say, my goal is to socialize technology. Right now, technology lacks social graces. The machine sits there, placid, demanding. It tends to interact only in order to demand attention, not to communicate, not to interact gracefully. People and social animals have evolved a wide range of signaling systems, the better to make their interactions pleasant and productive. One way to understand the deficiencies of today's technologies and to see how they might improve is to examine the route that natural evolution has taken. You know the old saying that history repeats itself, that those that who fail to study the lessons of history are doomed to repeat its failures? Well, I think the analogous statement applies to evolution and technology: those who are unaware of the lessons of biological evolution are doomed to repeat its failures. (Via jnd.org)

Turn Signal - User Interface Design, Human Computer Interaction (HCI), Ergonomics

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