Expanding on Usability
"Two weeks ago, I used this space to write about the importance of usability in website design. The article was supposed to act as a lead-in to a short series of articles on the basics of search engine optimization and as a gentle suggestion for webmasters concerned with converting visitors into buyers. As it turned out, the article was long on style but short on substance, a fact that was quickly pointed out by Kim Krause Berg in a blog entry entitled, " Don't Tell Me I Need Usability Without Explaining How ". Kim Krause Berg, for those unfamiliar with her, is one of the leading usability experts in the United States .
To quote Kim's post, "This article, by StepForth Placement's Jim Hedger, is getting a lot of exposure - Website Usability Leads to Conversions , though its another one of those articles that says, essentially, "You have to make your web site more usable but I'm not going to give you the exact details on how to do this."" continued ... (Via ISEDB.com)
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A thumbs down rebuttal.













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