Usability Quote of the Day

February 6, 2012

The prevailing computer-human interaction (CHI) model of interface design has been partly responsible for the current state of the desktop computer. The breakthrough on which the field emerged was the admission of psychological principles. The resulting graphical user interface has been the focus of the field of computer-human interaction for nearly 20 years. This interface is a virtual control panel whose design has remained quite technology-centered. -- Malcolm McCullough, Digital Ground, 2004    (via interaction-design.org)

Friday, September 16, 2005

Just a Thought: Embrace your bottom!

An argument for using the bottom of a Web Page. Continued from a previous article shown on 9/13/05 ...

"I mentioned this idea briefly when I posted about the recent redesign, but I wanted to expand it further. Web designers of the world, let's talk about your bottoms.

When you're designing pages - specifically content pages - what is the best possible thing that could happen? I mean after the user has bought a computer, gotten internet connectivity, figured out how to use a browser, and somehow found their way to your site ... what is the single best thing that they could do?

Read. That's right, read. And read all the way to the bottom of the page. In this business, a user that actually reads all the way to the bottom of a page is like gold. They're your best, most engaged, happiest users. You know, because they haven't clicked away. They did the best possible thing they could do, and now they're at the bottom of the page. And how do you reward them?"   continued ...   (Via Powazek)

Bottom of Web Page - User Interface Design, Human Computer Interaction (HCI), Ergonomics

Information at bottom of Web Page.

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