Usability Studies 101: Landmarks Ahead?
"NextStage's Joseph Carrabis explains that making sure your website's navigation works is crucial for creating a happy customer experience.
Visitors didn't know where they were -
A client asked for an analysis of their current site, and we noticed something so pervasive that all but two of 60 pages analyzed suffered from the same problem: visitors couldn't easily and quickly figure out where they were on the client's site. The problem was compounded by the following factors:
Visitors were searching for something -
Tests indicated that visitors either knew or remembered that what they were searching for was somewhere on the client's site." continued ... (Via iMedia Connection)

Problem Solved.













0 Comments:
Post a Comment
<< Home