90% of all usability testing is useless
Usability testing with in-house staff ...
"Ninety percent of all usability testing performed on Web sites is useless. This is not to say that it doesn’t have a significant role to play in user experience design. When done right, usability testing will improve your Web site and your development process, but the current culture surrounding Web site usability testing is such that it rarely benefits the design. Worse, this misapplication can undermine the acceptance of this important technique throughout an organization.
Usability testing has its background in Human-Computer Interaction (HCI), whose practitioners remain its most ardent supporters. This approach—a researcher, a participant, a list of tasks, and sometimes even a stopwatch—was developed for mainframe and then shrink-wrapped software as an evolution from even earlier task-based analysis techniques. It involves rigorous procedures that result in statistically oriented, graduate-degree-guaranteed results. When used to analyze Web-based user behavior, however, this approach suffers because the Web is not just software. User research on the Web needs to reflect this." continued ... (Via adaptive path)
"Ninety percent of all usability testing performed on Web sites is useless. This is not to say that it doesn’t have a significant role to play in user experience design. When done right, usability testing will improve your Web site and your development process, but the current culture surrounding Web site usability testing is such that it rarely benefits the design. Worse, this misapplication can undermine the acceptance of this important technique throughout an organization.
Usability testing has its background in Human-Computer Interaction (HCI), whose practitioners remain its most ardent supporters. This approach—a researcher, a participant, a list of tasks, and sometimes even a stopwatch—was developed for mainframe and then shrink-wrapped software as an evolution from even earlier task-based analysis techniques. It involves rigorous procedures that result in statistically oriented, graduate-degree-guaranteed results. When used to analyze Web-based user behavior, however, this approach suffers because the Web is not just software. User research on the Web needs to reflect this." continued ... (Via adaptive path)
Useless Sign.
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