Usability Quote of the Day

May 23, 2012

There's something very odd going on here. If designers made completely unrealistic assumptions about the physical world when designing technology, then we would blame them (and likely sue them) for technical incompetence. Yet when they make grossly unrealistic assumptions about human nature... we don't blame the designers, we blame the unfortunate people who are just trying to do what the design requires. -- Kim Vicente, The Human Factor, p. 45.    (via interaction-design.org)

Monday, November 21, 2005

Data—The Essence of a Digital Lifestyle

A good article about how systems are changing toward user participation ...

"I’ve been thinking a lot about metadata recently, but not from the standpoint of XML or programming or helping to organize and index data. My interest is in the future of content ownership, delivery, and value. I see a future for media that looks very different from the media of today. The germ of this idea actually came from my experiences with online movie rentals.

“Netflix has essentially got me. Why? … They’ve got my personal data, my history, my preferences, and my viewing plans for the future. … The value and differentiation is in the ownership of my personal data.”

“The killer digital applications of the future will gather, use, and leverage people’s data to satisfy needs that they don’t even realize they have."   continued ...   (Via UXmatters)

Netflix - User Interface Design, Human Computer Interaction (HCI), Ergonomics

Netflix.

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