People-Centred Innovation climbs the Agenda
Discussion of the People-Inspired Innovation conference ...
"The recent "People-Inspired Innovation" conference organised by Chimera at Adastral Park, Ipswich, prompted me to reflect on the findings of last year’s DTI Mission to the west coast of the US and gave me the opportunity to find out if there were any advances or changes in the area.
My question for the mission last year focussed on the integration of user research in the innovation and design process. I saw two examples on the mission. BMW DesignWorks innovation group have integrated experience frameworks as their user knowledge into their innovation process. Intel had been prompted to carry out research in China and as a result developed an “educational PC” that has educational software and a physical lock on the machine that switches between educational packages, and access to games and the Internet.
At the "People-Inspired Inovation" conference, Alex Mack from Pitney Bowes gave another example. Alex showed how user research had been used to develop a smart mailer for SMEs and talked about how they engaged other parts of the business in the process. One of the issues that arose was how filtered or worked up ideas should be before they are evaluated by others. She also talked about keeping a “shelf of ideas” for the right time. Interestingly, the project has led to the development of a product but was criticised within the innovation group as not being innovative enough. This begs the question whether it is a compromise." continued ... (Via Usability News)
"The recent "People-Inspired Innovation" conference organised by Chimera at Adastral Park, Ipswich, prompted me to reflect on the findings of last year’s DTI Mission to the west coast of the US and gave me the opportunity to find out if there were any advances or changes in the area.
My question for the mission last year focussed on the integration of user research in the innovation and design process. I saw two examples on the mission. BMW DesignWorks innovation group have integrated experience frameworks as their user knowledge into their innovation process. Intel had been prompted to carry out research in China and as a result developed an “educational PC” that has educational software and a physical lock on the machine that switches between educational packages, and access to games and the Internet.
At the "People-Inspired Inovation" conference, Alex Mack from Pitney Bowes gave another example. Alex showed how user research had been used to develop a smart mailer for SMEs and talked about how they engaged other parts of the business in the process. One of the issues that arose was how filtered or worked up ideas should be before they are evaluated by others. She also talked about keeping a “shelf of ideas” for the right time. Interestingly, the project has led to the development of a product but was criticised within the innovation group as not being innovative enough. This begs the question whether it is a compromise." continued ... (Via Usability News)
People Inspired Innovation Conference 2005.
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