5 Ways To Make Sure That Users Abandon Your Forms
A good article about form design...
"All I wanted to do was schedule a service appointment for my car. As many of you will recall, I will avoid talking to a human if I can when engaging in these types of tasks. So, I did what ever red-blooded Geek would do and I went to the dealership's web site. Please don't write me to tell me what an idiot I am for taking my car to the dealer for service. This particular dealer (which shall remain nameless because I'm going to dog them in a minute) actually has a fabulous grip on customer experience. In person.
Online is another story. It looks like they got sucked in by some firm who is more style over substance. But I digress. " continued ... (Via ICE - Improving Customer Experience)
"All I wanted to do was schedule a service appointment for my car. As many of you will recall, I will avoid talking to a human if I can when engaging in these types of tasks. So, I did what ever red-blooded Geek would do and I went to the dealership's web site. Please don't write me to tell me what an idiot I am for taking my car to the dealer for service. This particular dealer (which shall remain nameless because I'm going to dog them in a minute) actually has a fabulous grip on customer experience. In person.
Online is another story. It looks like they got sucked in by some firm who is more style over substance. But I digress. " continued ... (Via ICE - Improving Customer Experience)
Form design
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