| American Psychological Association | ||
|---|---|---|
| Usability Professionals Association | ||
| Human Factors & Ergonomics Society | ||
Usernomics can help your company increase usability, enhance user experience, and ensure design optimumization with UX.
One way to explain User Experience Design is to contrast it to Usability.
Usability is about the "ability to use" something. The aim for a usable product is to make it easy to use. A product has a high level of usability when:
User-experience is not like usability - it is about "feelings." The aim here is to create happiness. You want people to feel happy before, during and after they have used your product. To do that you need to take all kinds of things into consideration. Things like:
This is much much much harder to achieve. None of these things can be accurately analyzed. It is a touchy feeling kind of thing. But you can evaluate the results of your effort. You know you have good UX when people describe their feelings about the product.
We apply a rigorous and systematic technique when applying UX techniques to a wide range of products. Our expertise includes a variety of disciplines and methods such as wireframe, prototype, and written specifications. This process culminates in empirical testing to ensure that the design achieves the intended result. In addition, our usability techniques are distinguished by our additional expertise in designing user-centered products and procedures that benefit from Human Factors, Instructional Design, and Usability Testing. (RPI, Baekdal)
Usernomics' Engineering Psychologists focus on designing usable products, while our Human Factors Specialists and Engineering Psychologists focus on enabling users to efficiently use them. This permits us to view usability as part of a cycle for making products usable: user-friendly design / aesthetic appeal / user knowledge / user productivity / user acceptance.
While product engineers focus on technology, we focus on the end-user. Our user experience design methodology is user-centered with an emphasis on a systematic methodology for creating products that are easy to learn, easy to use, and aesthetically pleasing. We work with design engineers to integrate our usability techniques into the overall product design for greater efficiency. Our role is to merge technology with the creation of usable software, hardware, and systems.
We also specialize in Usability Testing to ensure that your product works as expected for the end-user. Our UX testing takes the guesswork out of the design process. The result is a product with high user satisfaction.
We are happy to apply our expertise to projects varying from software programs and web sites to larger systems... computer driven technology to aircraft and automobiles.
Please contact us if you would like further information or wish to discuss our consulting services.