User Interface Design, Usability, Human Factors, & Ergonomics

Expert Evaluation User Interface Design Medical Device Design Graphic Design Instructional Design Training Webinars

Dr. Anthony Andre is elected as Fellow of the Human Factors and Ergonomics Society. Recognition of this honor will be made on Tuesday, October 23, at the Opening Plenary Session of the 2012 HFES Annual Meeting in Boston, MA...
Dr. Andre quoted in recent San Jose Mercury News article, Pedal pusher: Desk-bike marketer hopes to get more workers into shape, with his take on a new desk-bike...
Dr. Andre to host and chair the 2013 HFES Symposium on Human Factors and Ergonomics in Health Care! The Symposium, titled "Advancing the Cause" will be held March 11-13, 2013, at the Baltimore Marriott Waterfront Hotel in Baltimore, Maryland....
Dr. Andre to give podium presentation entitled "The Human Factors Top 10 List: Answers to the 10 Most Important Human Factors Questions for Obtaining FDA Approval for your Drug Delivery Device" at the 2012 PDA Universe of Pre-Filled Syringes and Injection Devices Conference, October 15-17, Las Vegas, NV....
Dr. Andre presents invited talk on incorporating human factors inputs into early device design and selection activities and moderates FDA human factors panel at the 2012 Symposium on Human Factors and Ergonomics in Health Care...
Dr. Andre presents opening plenary address at the 2012 Symposium on Human Factors and Ergonomics in Health Care. The symposium was created, organized and chaired by Dr. Andre, in coordination with the Human Factors and Ergonomics Society of which he is the Immediate Past President. The symposium, held March 12-14 in Baltimore, was attended by 450 human factors professionals, health care industry representatives, health care provides and regulatory personnel...
IAA/Usernomics has moved our offices and research facility a short distance to the prestigious city of Saratoga, CA. We have built a new custom usability testing facility and welcome the change of venue after 19 years in Cupertino, CA. Click here for pictures of Dr. Andre during the construction of our new lab!...
IAA conducts comprehensive AED/CPR study in France. Read the recent whitepaper to find out which AEDs passed and which failed!...
Dr. Anthony Andre to Chair the HFES 2012 Symposium on Human Factors and Ergonomics in Health Care (June 2011)...
Dr. Andre gives webinar presentation on "What Makes a Pre-Filled Syringe Usable and Ergonomic? Critical Human Factors Design Attributes and Interacting Factors, sponsored by the Parental Drug Association (PDA), July 14, 2011...
IAA leads Human Factors program that results in EU and FDA approval for the new Asante "Pearl" Insulin Pump. Details are found at: http://www.asantesolutions.com (June 2011)...
IAA wins contract with Price Waterhouse Coopers (PwC), the world's largest professional services firm (May 2011)...
Dr. Andre presents "Put Down that Workstation! How Software Usability and Expertise IS Office Ergonomics" as an Invited Speaker of the Bay Area Ergonomics Roundtable, held at the "We've Got your Back!" store in Los Gatos, CA May 18, 2011...
IAA conducted human factors/ergonomics analyses toward optimizing the design and user experience of the Peregrine Wearable Computer Interface ...
IAA helped incorporate ergonomics properties into the new Meglio handle/holder for the iPad. The design serves several common use cases and provides a flexible number of ways to hold, manipulate or stand the device...
Dr. Andre is quoted in recent blog discussing the user experience challenges associated with the recent trend of more complex applications used on mobile devices...
Dr. Andre featured on Dan Mulhern's radio show, "Everyday Leadership", discussing ergonomics in the workplace. (December 2010)...
Dr. Andre starts term as President of the Human Factors and Ergonomics Society (Sept 2010)...
Dr. Andre serves as the Host Chair for the Human Factors and Ergonomics Society 54th Annual Meeting in San Francisco (Sept 2010)...
Dr. Andre organized and chaired a recent discussion panel titled "Blasphemy or Pragmatics? When NOT to Follow User-Centered Design Techniques" (Sept 2010)...
Dr. Andre speaks on medical device human factors at the "Universe of pre-filled syringes and injection devices" conference in Las Vegas (October 2010)...
Dr. Andre gives invited presentation "How software usability, expertise and workload impact ergonomics" to the UC Berkeley Ergonomics Summer Institute Course (July 2010)...
Dr. Andre gives invited presentation "To Err is Human, To Foresee is Human Factors: Improving Patient Safety Through Usability Engineering" to the Bay Area Biomedical Device Conference (March 2010)...
Dr. Andre is elected next President of the Human Factors and Ergonomics Society HFES (August 2009)...
IAA wins the prestigious 2009 User Centered Design Award from the HFES Product Design Technical Group for their design of the Cardiac Science AED PowerHeart G3 Plus (August 2009)...
Dr. Andre is recipient of the San Jose State University, 2009 Davidson College of Engineering Oustanding Lecturer Award (2009)...

	Human Factors & Ergonomics Society
	Usability Professionals Association
	BayCHI
	Association for the Advancement of Medical Instrumentation
	Board of Certification in Professional Ergonomics

How We Can Assist You With User Experience Research ...

Usernomics / Interface Analysis can help your company increase usability, enhance user experience, and ensure design optimization with UX.

Usability and User Interface Design Consulting

User Experience Design Explained

One way to explain User Experience is to contrast it to Usability.

Usability is about the "ability to use" something. The aim for a usable product is to make it easy to use. A product has a high level of usability when:

It requires less mental effort to use.
The frequency of mistakes using it is less, or the mistakes are less disastrous.
It is more powerful, where "more powerful" means that it can be used to do more or do it faster.
It is more learnable, that is, when a person can figure it out quicker.

User experience is not like usability - it is about "feelings." The aim here is to create happiness. You want people to feel happy before, during and after they have used your product. To do that you need to take all kinds of things into consideration. Things like:

Environment
Colors moods
Smell
Touch
Audio feedback
Visual feedback
Trust

Branding
Show-off effect
Usefulness
Practicality
Coexistence
Emotional effect
Etc...

This is much much much harder to achieve. None of these things can be accurately analyzed. It is a touchy feeling kind of thing. But you can evaluate the results of your effort. You know you have good UX when people describe their feelings about the product.

Expertise

We apply a rigorous and systematic technique when applying UX techniques to a wide range of products. Our expertise includes a variety of disciplines and methods such as wireframe, prototype, and written specifications. This process culminates in empirical testing to ensure that the design achieves the intended result. In addition, our usability techniques are distinguished by our additional expertise in designing user-centered products and procedures that benefit from Human Factors, Instructional Design, and Usability Testing.

Project Assistance

Please contact us if you would like further information or wish to discuss our consulting services.